floral black midi dress Every Little Thing – Shop the Mint No matter the occasion Petal and Pup Women's Oona

Store leaders said Ross had flown in staff from across the country to assist with the launch a sign of how much planning and coordination goes into each new opening

Brides are invited to explore the collection in a setting that feels refined, romantic, and thoughtfully luxurious, with time to try on gowns, take in each detail, and discover what feels most like them

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The adventurous slit offers a glimpse of leg, balancing the modesty of the full-length skirt with an air of playful charm